Targeted users respond better to animated banner advertisements than to static ones. The click-through rate on rich media advertisements is 267% higher than the latter.
Rich media ads created with the HTML Ad Builder remain a prestigious addition to the mobile display advertising game. To create a stunning, attention-grabbing rich media ad, you must choose a top-notch HTML Ad Builder to work on.
Are you wondering why? Read on to know more.
Create Ads with Improved Click-Through Rates
Compared to the standard ads, ads with rich media tend to offer better visibility and click-through rates. HTML 5 ads have 267% higher click-through rates compared to static advertisements.
Using HTML Ad Builders to create such media-filled concepts will allow you to dodge “banner blindness” by leaving a mark on the viewer’s memories. With more and more static ads filling up the internet, people are becoming blind to them.
However, ads created on digital advertising platforms with HTML Ad Builders help create rich media ads that can influence people’s brand recognition.
Develop Animated Advertisements Easily
Animated display advertisements improve the ability to engage with prospective customers through video, audio, and animation. However, poorly designed animated ads can affect your brand’s image and drive away targeted customers.
With an HTML Ad Builder, you can create high-quality customer-centered animated ads to get your story across successfully.
You can use HTML 5 animated ads created using ad builders throughout the market funnel, and they will outshine the static ads when it comes to brand recognition and awareness.
Dynamic Creative Optimization Made Easy
When it comes to mobile ads, staying relevant to the viewers is critical for success. Different types of customers engage through various kinds of messages and media.
By creating dynamic rich media ads with HTML Ad Builders, you can engage with different audience groups in the way they prefer during the right time.
HTML ad designing and building tools make it easy to target ads by finding the perfect audience and digital space. Owing to this, you can produce dynamically optimized rich media ads effectively at your own pace.
You Can Opt To Do It In-House If Required
HTML Ad Builders are perfect for brands that work in-house. With the tool in hand, you can create and deliver engaging HTML ad experiences in an accessible and affordable way. As the tool does not require prior technical knowledge, you can let your in-house team work on it instead of hiring exclusive designers.
Thanks to automated Ad Builders and digital advertising platforms, all marketers can now produce HTML5 campaigns with the benefits of programmatic.
The tool also offers the possibility to analyze the reports of valuable data to look at the metrics like impressions, etc.
Integrated Service Benefits
By choosing the HTML Ad Builder and digital advertising platforms, you can bask in the benefits of integrated services in one place.
The ad builder gives you the power to seamlessly empower your design and build professional-looking HTML5 ads in just a few clicks on the same platform. You can easily add attractive video elements, stunning animations, and audio effects without moving to different platforms or software.
With an HTML Ad Builder at your expanse, creating rich media ads is now easier to achieve than ever before. Choose the right ad builder tool which can bring your HTML ad concepts to life.